I’m Sofia Carpentier, a creative consultant working across brand experience, retail and events. Raised between several countries, cultures and languages, I developed a global perspective and a strong affinity for multicultural creative environments. Trained in applied arts at École Duperré and the Royal Academy of Fine Arts in Antwerp, my approach is guided by meaning, coherence and function, with a design sensibility influenced by Bauhaus principles.

I began my career in retail, specializing in visual merchandising and in-store experience, working closely with creative and sales teams. This hybrid vision led me toward retail events and brand experiences, conceived as living extensions of the brand. With over 15 years of experience working with brands such as H&M and & Other Stories, I now collaborate with brands and agencies to design and orchestrate experiences that remain true to each brand’s identity.