Frequently Asked Questions

  • I work across three areas : brand experience strategy, brand moments & cultural activations, and retail & spatial experience. From defining how a brand should be felt, to designing the moments and spaces that bring it to life.

  • Fashion, beauty and lifestyle brands — from independent labels to established houses — as well as agencies looking for a senior creative partner on specific projects.

  • I work at the intersection of strategy and creativity, which means I can lead a project from the initial thinking all the way through to execution. No handover, no dilution. You get one person, fully invested, at every stage.

  • No. I'm a consultant and creative director. I can oversee and orchestrate production, and I work with a trusted network of producers, set designers and suppliers — but I'm not a production house.

  • I'm based between Paris and Bordeaux, and I work internationally. If your project requires it, I travel.

  • Every project is different, so I don't work with fixed packages. I work on a project basis or a day rate, depending on the scope. Get in touch and we'll find the right structure together.

  • Direct, collaborative and calm — even when things get complex. I'm used to managing multiple stakeholders, tight timelines and high expectations. And yes, I'm nice. That counts too.

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